Author: Nick
How to build a business that can survive a recession (Ep 54)
This is a real risk of doing business and there is no magic strategy to totally avoid the repercussions if the economy tightens and a recession hits. The only thing we can do is prepare for it and make sure that if it happens we won’t lose everything we’ve worked so hard to build. What […]
Read More ...A few reasons why you should consider TOTALLY IGNORING social media (Ep 53)
Show notes from episode 53 of the podcast. “Don’t fall in love with the medium – fall in love with the mission.” – Seth Godin on a recent episode of Akimbo (recommended listening). Our mission as business owners is to reach customers and exploit profitable marketing channels. The mediums and the ways to do that are always […]
Read More ...The “idea fallacy” and finding your pink ocean (ep 52)
Show notes from Podcast Episode 52. I’m sure you’ve heard of the “blue ocean strategy”. It was coined by W. Chan Kim in his book of the same name and expanded in the more recent book “blue ocean shift”. The concept makes a lot of sense on the surface. A red ocean is an overcrowded […]
Read More ...THE HIRING SERIES – Part 4 – Dealing with questions and nurturing your talent from within (Ep 51)
SHOW NOTES FROM PODCAST EPISODE 51 You will get a lot of questions from your employees in the early days. You have two choices each time this happens: Solve the problem yourself and move on. This is the easy way and what most managers do. Ask the employee how they would solve the problem and to hear their thought […]
Read More ...THE HIRING SERIES – Part 3 – What to look for in your employees and why experience isn’t that important (ep 50)
SHOW NOTES FROM PODCAST EPISODE 50. These are the skills that are immensely valuable and very hard to teach. They’re the intangibles. Communication – do they speak clearly and look you in the eye when they talk? Do they get their point across in an efficient, succinct and logical way? Miscommunications cost big money so this is […]
Read More ...THE HIRING SERIES – Part 2 – Finding the ideal employee and convincing them to work for you (ep 49)
Show notes from episode 49. Many industries have the luxury of having an abundance of talent applying for every position. Marketing agencies, big banks, private equity firms and the like. In the service sector we don’t have that luxury. There is a major shortage of people out there willing to do manual labor for $15 […]
Read More ...A glimpse at the intensity and dedication it takes to build a successful business – working 10 hours a day for 50 days straight
Max Maher released another video of a challenge where he worked 10 hours a day for 50 days straight. For reference Max is 23 years old and runs Skinny Wimp moving company in Phoenix AZ. I interviewedhim to discuss the founding of the business along with his 500 business connections experiment where he drummed up $30k a […]
Read More ...THE HIRING SERIES – Part 1 – 5 things you need to do before you make your first hire (Ep 48)
Show notes from episode 48. First a little bit of background on me and my experience with this stuff. We have hired 13 different full time employees and 1000+ part time employees over the past 9 years since we started. We are a pickup and delivery storage company. We aren’t a tech company. We aren’t scientists. […]
Read More ...How can I get into real estate through rental properties?
A listener reached out with a question. They’re saving some money each month and want to set up a passive income stream through local rental properties. Real estate is a tough market to get into right now. Not saying impossible just a fair warning: It’s competitive. The economy has been booming for a long time. […]
Read More ...Starbucks spent millions getting facebook followers and now they have to pay to reach them
Starbucks spent 10 years spending big money each year, I’m guessing 10s of millions of dollars, getting followers on Facebook. The plan was simple. The goal was to get followers and then reach them organically and drive value over time. Right now they have 36 million followers on Facebook. Well it turns out Facebook likes making […]
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