Author: Nick

How to analyze a business idea in 5 minutes or less

Before we jump in: If you need a new website for your business, I highly recommend WebRun.com. They build simple, beautiful websites for small businesses designed to convert visitors into customers and help your company grow. Here are four examples of beautiful websites the team built recently: If you’d like an intro to the team at […]

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June 27, 2024 3 mins read

One decision that made me a lot of money (and I listened to my team)

Before we jump in: ​AdRhino, a digital marketing company that I am a customer of and an investor in, is crushing it for local businesses. They run paid search and social media ads for clients in pest control, HVAC, plumbing, car washes, restaurants and more. They track conversions so you can get an exact dollar […]

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June 18, 2024 3 mins read

The worst business advice I’ve ever heard

Before we jump in: Titan Risk, an insurance company that I am a customer of and an investor in, hired a business insurance specialist. If you run a business and you are unhappy with your premiums, coverage or service – reach out to Titan or respond to this email and I can make a personal introduction. We’d […]

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June 12, 2024 6 mins read

Why do people play business on hard mode? Do it the easier way.

Before we jump in: Ranking your business at the top of Google can be all the difference between the phone ringing with new customers and struggling to grow. My team at Bold SEO has cracked the code for local service businesses. If you run a local company, let me know by replying to this email and I can make […]

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June 5, 2024 5 mins read

How to grow a business the old fashioned way

How to grow a business the old fashioned way: IMO, way too many entrepreneurs are obsessed with shiny objects. They want the next great AI tool or the next sexy software startup to solve all of their problems. They read endless posts on X and LinkedIn about the latest “growth hacks” and obsess over “doing […]

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May 30, 2024 7 mins read

I just spent $400K on a domain name. Here’s why:

We spent $400K to buy Somewhere.com Here’s why: Big news: I recently acquired controlling interest in Somewhere.com and raised $20 million to make it happen. We have changed the name of the company from Support Shepherd to Somewhere. I now own a web domain that was more expensive than the house I am living in. It turns out […]

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May 21, 2024 5 mins read

Why “new idea” entrepreneurship is a lie (and a dead end)

Why “new idea” entrepreneurship is a lie “New idea” entrepreneurship has infected the minds of the current generation of entrepreneurs. Everybody thinks they need a revolutionary idea or a get-rich-quick-scheme to find success. Something that’s never been tried before. Something that will change the world if it works and will turn the founder into a […]

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May 14, 2024 4 mins read

The best advice I ever received (and the #1 skill in life)

I sat down with a mentor in Ithaca NY when I was a junior in college. I had just started Storage Squad. He had gotten wealthy off a sweaty startup. Foundation repair. And sold the company for 8 figures in 2007 before coming on as an entrepreneurship professor at Cornell is 2010. A great guy […]

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May 13, 2024 5 mins read

I had a mental breakdown on the side of the road in 2013.

Entrepreneurship is undoubtedly the best way (and arguably the only way) to get wealthy. If you want to make a ton of money, trading your time for money won’t get you there. You can’t “save” your way to private jet money. But the truth is that it isn’t meant for everyone. This is something I’ve […]

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20 mins read

The 20 tools you should use TODAY to grow your business (a step by step guide)

There is a proven playbook to grow companies. What tools to use, agencies to hire, strategies to employ. I’ve launched 9 companies in my life – two of which are fairly large with 40 + employees and hundreds of thousands in monthly revenue. People ask me all the time for vendor recommendations. Who builds my […]

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9 mins read
Top Articles

Businesses I Love

These are all businesses and markets that I love. The competition is weak. The market is growing. The costs and risks are low. The odds are good. You can analyze the market and make accurate decisions on where there is opportunity to thrive. You can win. Start small. Start low skilled and low risk if […]

Idea Generation 101

This is an analytical approach to identifying and exploring new business opportunities. This is designed around service-based businesses but the concepts can be applied to any business. In order to compete you need to have a competitive advantage in one of three areas: speed, price or quality. The goal here is to look for holes […]

Essential Tools

There is a proven playbook to grow companies. What tools to use, agencies to hire, strategies to employ. I’ve launched 9 companies in my life – two of which are fairly large with 40 + employees and hundreds of thousands in monthly revenue. People ask me all the time for vendor recommendations. Who builds my […]

179: How profitable is a self storage facility?

In today’s episode, Nick talks about a self-storage facility that he and his partner bought in July of 2019. He goes over the numbers of buying it, operating it, and income from units being rented out, as well as expenses. His goal is to show you just how profitable a self-storage facility is. This property […]

Businesses I Hate

Prefer a more positive outlook? Check out the businesses I love. I don’t like businesses that have a lot of passionate people involved. Businesses that are fun and are a lot of people’s hobbies. Passionate people think with their hearts instead of analyzing the markets. Passionate people make poor decisions. Passionate people start companies because […]

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